In fact, the story
is that we asked
our customers to tell us what they thought
of us and everyone of them responded. 
The problem is that we did not have enough space to post
everyone's feedback so we had to choose our favourites and many customers were not happy
(but then not at all) that their opinion is not displayed on our site so to make up for it we sent them flowers and it was better.
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All this to say that being a leader in email marketing and having an ultra high satisfaction rate is not as simple as it seems.
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.line8 - spacer
.line9 - 2.5em
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Using lettering.js script to separate each line of the targeted paragraph into a span. (see code before </body>).
Styling each line with the class names used by lettering (i.e: .line1, .line2, etc) - See styleguide above.
Then the user can manually update the text, but the line returns have to be inputted manually, so there is lot of trial invovled.
Spacer lines are here to ensure the previous line is justified, because otherwise it seems that the last line isn't.

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